Flow State Business

How I Manifest Everything I Want in Business and Life

• Ruby Lee

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Just last week, I recorded an episode feeling flat. 


This week? Whole different vibe. 


And that’s exactly what this episode is about - the shift that happens when you change state and return to your power. I’m walking you through the manifestation practices that have shaped my business, my home, my car, my bank account - and honestly, the way I live every single day. 


This isn’t about wishful thinking or hoping something sticks. It’s about living your end state. Becoming the version of you who already has what you’re calling in - and letting your business, your mindset, your frequency match that. 


This one is for the entrepreneurs ready to co-create with the universe and take real action. You’ll walk away remembering just how powerful you are.


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 Hello everybody. Welcome to the Flow State Business Podcast. I'm so happy that you're here. We've got the best topic to discuss today, and I'm sure there will be many a storytelling on the inside, and I wanna leave you feeling super inspired to go and create a life that you love, a business that is serving you.

And just this massive realization that you can make anything happen. You can create anything in your world. I wanna talk about manifestation. I wanna talk about some really cool stories to this point that have really helped me lead the way that I do and helped me grow the business that I have to today.

And more specifically, how I manifest everything that I want. I know this is such a pendulum swing from last week's episode where I was talking about being a little bit down, a little bit off. Not quite sure why I was feeling flat, but here we are now and what a difference a week makes. I am feeling so back.

I'm feeling so ready. I have had a lot of internal work that has been done over the last, that last week. I cannot even begin to tell you. I've spent. Hours and hours sitting in my pretty little office, lighting my candle, journaling my heart out, sitting in meditation, sitting in visualization, and in doing this, this massive practice of mine that I've had, gosh, I would say for the last six years, quite specifically, when I started the business, I really wasn't into all of this manifestation stuff.

I didn't even really know the word in in in context, so to speak, but a year into business when things got super hard because I was hustling myself through it. I discovered my spiritual coach. I discovered so many beautiful things that have given me the tools to create worlds and to change my state and to believe that the best is always on its way.

So this is what I wanna talk to you about today because I can't believe I'm saying this, but here we are, middle of May, or whenever you're listening to this. Things are going, you know, like we're in the thick of it now. We're in the thick of the calendar year for Australians. We're almost at the end of the financial year.

There's so much that's unfolding and I'm sure at this point now we can't quite use the excuse. We're just starting out. It's just the start of the year. And you might be thinking, you know, I really wanna quantum leap. I really wanna make this a big year for me. And maybe you're sitting there and you're thinking, gosh, I really thought I'd be further along.

I really thought that by May I'd have my shit together. I really thought that by now some massive things would be unfolding. Or perhaps the start of the year just didn't quite unfold the way that you would've loved for it to. So. I want to bring this conversation into a beautiful space, into this podcast where you can access it at any time and literally walk out of here believing that you can manifest whatever you want.

And manifestation sometimes has, you know this, I. Sort of connotation to it that you can just put something out there and that's it. Like you don't have to do a single thing. We are obviously not about that here on the Floyd State Business Podcast. For the most part of the last 12 months, most of our conversations have been around the strategy.

It's been around the operations. I've documented my daily sales journey and how I've switched my entire business model into. More of a passive sales funnel. I still have my high ticket clients of course, but things are changing and things are working in wondrous ways because I've decided that this is what I desire to have and not just in this vague, you know, sort of Pinterest board kind of way.

Sometimes I am talking about for you, especially in all of us here gathered listening to this. The real life stuff, you know, whether it's the more tangible things like wanting to move into a dream home or grow your property portfolio, or maybe you wanna pay off your car or have a passive income sales funnel like I do, and have many of those whilst you sleep, so that you wake up to a ton of amazing sales.

Maybe what you're manifesting right now is to be debt-free, is to just, you know, have things look different financially than what you're experiencing right now. Oh my gosh. I've literally just looked at the time and it's three three 3:00 PM That is, that has just made me smile. Oh, I really do take that as a little wink from the universe.

That's beautiful. But anyway, this episode isn't so much about, you know, the energetics of how I run my business. We're gonna go bigger into lifestyle. We're gonna go bigger into daily states, which is how you think for most of the day, how you act for most of the day, who you be for most of the day, not in front of the laptop, but how your barista observes you, how the parents at school observes you.

How your family observes you, and it's not just this like persona of you being on camera or the coach or the mentor or the service provider who's doing everything that you can to make sure your clients are happy, but who are you outside of that? Who are you in a place where nobody else is really watching, but there's just certain assumptions that you've made about your life and how you accept your life for the way it is.

And that could definitely be a basis of where we begin because assumption. A bridge. That's a beautiful saying by Neville Godard, if you've never heard of Neville Godard, please do yourself a favor. Hop into YouTube after this and just listen to one of his tracks. He was definitely well ahead of his time.

He talks a lot about manifestation and the law of attraction, but in a way that, to me anyway, it makes so much sense how, you know, he says this, the basis of his teachings is very much around imagination, creates reality. And how in many ways we are the creator because what we imagine becomes the state that we are and the state of what we are becomes the matter of what we are.

And the matter of what we are, of course, becomes things. Things that we've manifested, beautiful homes that we have, et cetera. One of the most famous Neville Godard stories that I really loved listening to was he, you know, was enlisted into, uh, the Army. I'm not sure which war it was. I'm so sorry. I don't have that in front of me.

But it was enlisted into the army and as he was laying there, he was, he did not wanna enlist. He did not wanna be a part of the war. He did not wanna fight. I mean, who would? Right? And as he's sitting there and he's in his bunk bed with all of his other army mates, he is imagining a beautiful, comfortable bed.

'cause his bed wasn't, and as he's imagining it, he's imagining. The soft pillows, the clean sheets, how quiet and safe it feels. And he's realized, hang on, wait, this is my room. This is the room that I share with my wife. This is home. So the more he started imagining that bed, he was also imagining his bedroom.

He was imagining his beautiful wife that he went to sleep with every night. He was imagining the safety of home. And do you know what? He did that every single day. And I'm not quite sure what the actual details are. But nine days into being with the Army, he was called into the office. He was written a little slip of paper and he was dismissed from the army.

Nine days. Isn't that just so amazing? Like that is imagination creating reality. And he has done some amazing things with that in his life. So definitely go and check out some of his work if this is calling to you. But Neville teaches that assumption hardens into fact. So let me tell you how this shows up.

In my business, every time I launch something, and this is everything from my high ticket, or whether it's a $7 cheat sheet or a $497 bundle, I have all ready seen The stripe notifications come in. Even before I post it, I've already felt individuals messaging me saying, I'm in, this is exactly what I've been waiting for.

Rubes. I'm so happy that you've put this out there. I'm in. So I've already felt that rolling through. I've already imagined Deb, my beautiful assistant, may be saying, oh my God, Ruby, look at all of these emails. People are so excited to be in and it's amazing 'cause Deb manages my service desk. So if you ever message my support desk, she sees it first.

She's my gatekeeper. And then any beautiful messages, she always screenshots and sends it to me. So I just imagine her sending me these beautiful messages, like, my gosh, Ruby, so many people are signing up. We're doing so well, and I've already walked through my day with the sales and the enrollments and the money in the bank.

So even before it's happened, it's all happened in my imagination before. The Stripe notifications are real everything, because what I'm doing is I am assuming the outcome. I don't spiral if something's quiet. I don't try and work out the how. All I know is I stick to my discipline. I stick to my daily post on LinkedIn, my daily emails, my weekly podcasts, my Instagram story and my Instagram feed post every day.

That is what I'm doing. And then I go deeper into the vision because I know it's already happening if I'm doing my bit. So will the universe. The Law of Assumption is a very powerful law, and again, if it's something that you've not quite really heard before, law of Attraction obviously gets a very big rap.

Check out the Law of Assumption. Go reading about the laws of the universe. Go and discover them. They are fascinating to read and some of them will resonate with you more than others. But for now, I really do want to talk about why the law of Assumption. Absolutely helps me create and manifest anything that I want.

Do you know when I was manifesting my beautiful car, so I drive a gorgeous GLC Mercedes, I love it. She's gold, tinted windows, leather seats, you name it. Like she's just the most stunning car. Her name is Champers Short for champagne. I didn't walk around saying I hope I can buy a Mercedes. I hope I can buy a Mercedes.

I hope one day I'll buy a Mercedes. I already imagined myself sitting in the car. I am a car head. Like honestly, I don't mind sharing a full conversation about luxury cars with anyone. So please like I. Always feel free to tell me what's coming up and what's new. And I'll sometimes sit there on the Mercedes website, on the Audi website, on the, um, like, I don't know, just whatever BMW's car I had before.

I just love them. The next car that I wanna own is, um, definitely, I know for me I just really adore cars. Um, but the next car that I wanna own is a Maserati. I just love them so much. So for example. I'm going through the Mezra website and I'm seeing the cars that I want, I'm seeing, I'm picking out, you know how on the website now you can like pick out the color, pick out the interior.

I'm doing all of that and I'm picturing me inside of the vehicle and I'm not just thinking, oh my God, like I hope that this is gonna happen. I assume it's already happened in some timeline, in some universe. The future version of me, it's already. It's already done. So I think about it like a knowing rather than a hoping, oh, I know I'm gonna be driving that car.

I know, like I know that that's my next car, is what I often say when I see one drive past or a similar model that I like. That's it, you know? And to take it a step further, one of my favorite things to do. When you are changing your state to match to the frequency of what you are manifesting is to actually go do it.

See it, touch it, feel it, smell it. So go to the showroom and sit in the damn car. And if you feel like it, you go ahead and you ask for a test drive. I remember the first time I test drove luxury cars, I was shaking. And I was trying to be all that, you know, just like, oh yeah, I've got this. Anyway, during Covid, so this is back in Melbourne, I caught up the BMW dealership and I said, I really wanna buy this car, which is true because we were moving states and I wanted to drive in a beautiful vehicle.

I. To now the state that I live in. So it's, you know, roughly a two day drive to get up here with an overnight stay. Anyhow, that being said, because it was during Covid, we couldn't go to the showrooms, but they could come to us, so that was actually like an extra little bit of manifestation. They drove the car to us, one of the dealers, and he was wearing a mask and everything when he pulled up, and it was like he was delivering my car to my doorstep.

It was just so perfect. And when I went to test drive this car, my hands were shaking on the steering wheel, like, don't crash the damn thing. Just, you know, be cool, be cool. And that was just such a sweet memory that I have, and I did end up buying that vehicle. It was very, very cool. It was the same with the house, you know, before we bought the one that we really wanted.

I imagined hearing my kids running down the hallway and my kids' friends running down the hallway. I imagined the sound of the doorbell, like I actually pressed the doorbell and I could imagine people coming to visit and say hello. I felt the floorboards, you know, underneath my feet just like, Ooh, that's like really beautiful love.

These floorboards. They feel lovely and. I could definitely imagine me just putting like also a little rug in the lounge room. I could picture the rug that I was gonna have all the things, right? The house that I eventually built, I. It showed up in a way that was so serendipitous. And you know what? Like everything just fell into place so beautifully.

This property that we're in now, which we're just right on the beach front, I remember, and this is actually thanks to a psychic that I was working with at the time. I. He said to me, you are going to have 260 degree views of the ocean. You're gonna see the mountains, you're gonna see the ocean, you're gonna see people, you're gonna see the sunrise and the sunset.

It's gonna be floor to ceiling windows. And I am like in this vision, like you wouldn't believe, I could feel the heat of the sunrise on my face as I was imagining that. And the reason why I'm saying this is because your state of being is your most powerful strategy. When it comes to manifestation, you can market like your business from a place of chaos.

You can create Instagram posts and you can write 10,000 emails in a really fancy email strategy out of a place of just panic and worry that nobody's gonna sign up, or you can market your place from a very powerful perspective. Of your state of being is certain there's a calm certainty about it, and which one do you think sells more?

That one Calm certain email where you've dropped into a state of being that your most aligned clients have already said yes, and you already have the contract signed. You already have their names in the system. You are already on the Zoom calls with them. You are already serving them. You're already in Voxer with them and you are sending it from that place.

Tell me which one sells more. And that's why I love studying flow because when you are accessing flow from that place, you do less. It's not that you don't do anything at all, but you're not scurrying trying to make something hopefully happen. You are coming at it from a place of calm certainty. So I wanna switch to, I guess, a more nuanced part of what's going on in the business right now, and you'll know that this is happening if you've been following along my journey in some sort of way.

But I do wanna talk about passive income and what it's done for me in terms of the way that I think about manifesting into my dream life. I will say three years ago. Another seer, I suppose we can call her, that she, she could see things about my life, just like a friend's friend who are having coffee.

And then she goes, oh, Ruby, you know you're not gonna be doing this for very long. And I just looked at her like she was crazy. Nuts because I love coaching. I love, love, love being in masterminds with my clients. I love my one-to-one calls. I adore being in Voxer with my clients. But as soon as she looked at me and she said, I don't think you'll be doing this for very long.

You won't be coaching for very long. I just thought she had it all wrong, to be honest. Like I wasn't rude about it, but I was like, oh really? You know, just, okay. And then driving home, I'm like, what was she talking about? But I realize now that what this business has given me is what I've always desired to have, like a level of client relationships, a level of impact, and a level of income.

And people often asked how I built passive income so quickly when it's taken others. Decades to build. Like, you know, there's one coach who always talks about how it takes over 10 years to create passive income in the business. And you know, I have been in business seven years, so don't get that bit wrong.

But since I made that decision from calm certainty that I would for sure be having a passive income funnel in my business, creating daily sales, I made that a reality within four months. And this is something that I'm just so passionate about teaching, where it's not just about positive psychology or reinforcing through the fact that you can have it if you just sit there with your dream board.

I can't, you know, stress enough that there's a lot of daily discipline that goes behind it. And there's absolutely, I have a killer funnel like my. Funnel is so highly converting. It's amazing. I was saying to one of my clients today, Tanya, that she, you know, she was, she and I were talking about building her funnel, and I said to her, I have a post that goes out every day.

The funnel activates a link. The link generates the checkout page, and this offer is like seven bucks, and that sells at about 50%. So at this point, 50% conversion. At this point, I'm running ads. I've just started to boost my funneled posts, so the posts that I connected to that funnel, and I'm spending five bucks a day.

That's it. Now, out of that $5 a day that I'm spending, I'm getting five more sales. So if an offer is $7 and I'm making $35 off a $5 ad. Am I gonna continue running ads? Absolutely, I am. So I'll run a separate episode on how I'm boosting posts and talking about the strategy behind that. If you're interested.

So definitely let me know. But this place of calm certainty of funnels and offers and value stacking, I teach all of that. But if I'm real with you, the strategy didn't click until I matched. My identity of the person who makes sales daily to the frequency of that actually becoming real. So I didn't wake up hoping that my funnel would work.

Instead. This is the difference where if you are switching your state, your energetic state, you're not going from, I hope sales come through to sitting there waiting for nothing. Instead, you are waking up and you are expecting it. Every single day when I open up my sales platform, I expect there to be sales overnight.

I wake up now and if there isn't a sale, I'm like, excuse me, and I wake up about 6:00 AM so I'm like, if there hasn't been a sale six whilst I've been sleeping, like in the last whatever, like eight hours or seven hours, that is bizarre and weird to me. And I swear that's what happened this morning. I woke up, opened up my sales platform and there were no sales.

I was like, what? This hasn't happened in a little while. Like how strange. And within a millisecond, I kid you not of me expressing that in my own mind, the, um, notification lit up with one, which meant like next to it, which meant like a sale had just come in. It was just so bizarre. Like just had the biggest wink from the universe again.

Had a bit of a laugh about that. But do you know what? I built all of my funnels. I now have six. I built all of them from a state of, this is very helpful. This is very practical. People are definitely gonna buy this. I. This is already working. This is one of many funnels that are gonna be firing away from me every day for many, many days, and I refresh them as I need to.

And this whole feeling went into the copy I wrote, because you better believe I write every single word in my funnels, emails, social media posts, every word I'm saying. Here are my words. Iuc the feeling into the energy of the sales page. I've just finished writing an offer that's coming out and I finished writing the sales page for it just before I hit record on this podcast.

And. You know this feeling as well of just so much success coming my way. It goes into my podcast episodes, it goes into my boxes that I send to my clients, for example. So when you can feel, when someone's just pushing for a result, you're probably right. That's energy I. I mean, if you've ever been on a sales call where it is like hectic af, where they're just trying to convert you like nobody's business, and compare that to when you are sliding into somebody's DM saying, Hey, I'm really keen to work with you.

Which by the way, I've just done, I really wanna work with this person who, you know, she's like, hypnosis kinesiology. I've just slid into her dms and she's amazing. She's so magnetic. And I'm like, yep. You're my girl. Like I choose you. You are magnetic. I choose magnetism over anyone who's forcing me to be a part of their world.

And I really wanna hold up the mirror in a very loving way, but also in a very realistic way of like, what are you doing? What are you accepting? What? What you are accepting without question, this line changed my life. Watch what you accept without question. So are you accepting that? Sales are gonna be slow this month.

Uh, one of my clients in Inner Circle, she literally opened up, it was the 2nd of May. She opened up the group Foxer saying I had a really great month before, but now that it's May, I know it's probably gonna be slow. I was like, excuse me, watch what you accept without question. Are you accepting that May's gonna be a slow month already?

It's the second. Anyway, we had a big laugh about that and it was just a fantastic moment because isn't that why we love to have other coaches or people around you who can just reflect back in a gentle way? You are accepting this, and I dunno why. If you are accepting that people aren't spending right now because of the economy, you are also the mirror of your expectations.

If you're accepting that you need a bigger audience before you can even begin selling at a certain level or making a certain level of income, well then that's absolutely gonna be your reality, my love. You're choosing that to be true. If you switch the channel, the channel of your belief system, we are human beings.

We're energetic, we're electrical. We run a frequency, we can switch the channel. Okay? And instead, we can start seeing things like people love buying from me. There's someone right now clicking on my office. There's someone right now checking out my Lincoln bio. There's someone right now going to the checkout page.

It's like great. There's one aligned client that comes through every single day. I make sales every single day. More and more money comes in every single day. I serve so many people every single day. My ads are making such a big impact and getting into the lives of people that I just couldn't even imagine reaching, and they're doing a beautiful job.

Everything that I touch, everything that I write, it turns to gold. Everything that I'm creating in my mind space, in my belief system, in my state, my state changes, worlds. It's changes. It's changed my world, and it's changing the world of the people that I really desire to impact. I'm so grateful for that you can create from that place.

Imagination plus Assumption is your reality in the making, how you talk to yourself. Is your reality, what you assume to be true is your reality. What you accept without question, that is absolutely a reality. Your only real job as we finish up today is to develop a better story and a better feeling thought.

Another amazing mentor of mine, Abraham Hicks, pick the better feeling thought. Jump on the highest vibrational moving disc. You know, like last week when I recorded the episode and I was feeling down, you can go back and listen to that after this one. I was not on a high vibrational disc, but that was me being evidence of showing up regardless.

That was me in my daily discipline. That was me. And like every week, you guys love my podcast episodes and I'm not gonna leave you hanging. So whether you are manifesting. I don't know. Your next six figure launch, or your Maserati or your soulmate, you know, start with this. What would it feel like if it already happened?

Neville Goddard talks about living the end state. So the end state is you're already holding hands with your soulmate. You are already sickeningly cuddling up on the couch and all your friends are like, get a room. You are already driving your car with the biggest smile on your face. 'cause that new car smell is just like, wow, like the best high you've ever been on, and you've got the sunroof open and you're driving down a beach road and it's just wow.

Living your best life. Okay. Also, I want you to think about this. What would I be thinking today if the strike payment came through? I really wanna be specific with that because I have a client who's like really hanging out for her client to pay her a lot of money. Right now. The contract's out, it's been signed and she's like, rubes all day.

I've literally been refreshing my payment page and why hasn't she paid yet? It's been 17 hours since I, she signed the contract. Why hasn't it come through yet? I'm like, well, you could always do a little gentle nudge, nudge, which I definitely do, but. I said to her, how would you be acting if it had already come through?

And she's like, oh my God, I'd be so relieved. I'd be so happy. I'm like, that is the assumed state. So we worked on that. I'm like, assume that state you are happy, you are relieved, you are thankful, you're grateful. You are pouring yourself a daytime champagne on a Monday afternoon. Hell yes. And guess what?

Five minutes later she. What do you know? What do you know? She's like, rubes, I feel so silly. And I'm like, no, it's because you changed your state. Right. How would you show up on socials? Because I know a lot of, you're like eye rolling with socials right now. If your next three dream clients had already paid the money signed up within a minute of reading your post, wouldn't you be doing that so much?

I decided this year that every single post that I make on social media, I get paid for it. On the weekend I had 800 USD come through on a Saturday post on Sunday, I had another $150 come through off a story. Today I have couple of $47 sales come in off my feed post. That's the vibe, and I assume that it's gonna happen.

It's not like, oh, I hope so. Like I said at the start, I'm like, I was shocked that I didn't get any sales this morning and now this started rolling in, but that's the power your imagination. Raise your hand right now. I know I can't see you, but were you someone who just daydreamed a hell of a lot at school at uni?

Oh, I was bad. I was way worse at uni than I was like in school. School. At uni, I'd be like staring out the window just like, oh my gosh, let me out of this soulless crazy dome thing that I was in with fluorescent lights, and I would just imagine. I would imagine so much. But guess what? It's not a fantasy tool.

It's not like a distraction tool even. It's actually the factory line of your future dreams and you're making those a reality. Can you imagine that? Like, oh my God. Just, I love that. That just came outta my mouth. To be honest, I've never said that before. It's a factory line of your future dreams. So use it wisely.

Use it boldly. Use it a lot. Use it a lot. Okay. And if you need a sign, this episode was recorded with 3, 3, 3 Energy, right? Today I was at the shops. And I had this moment where I'm like, okay, cool. Doing like whatever my usual stock up of my pantry. And I was saying this to my mastermind, I was like, I reckon today's gonna be a really massive day for me.

I can just feel it in my bones. And I don't know what that is yet. It's past three 30 in the afternoon, but I'm just assuming that state, it's a massive day for me. Okay, so here's what you need to do. I really want you to just take a minute. You know, sweep out any energy that's just not serving you for today, and really take a deep dive into what you assume to be true, what you accept.

Without question, I think that's gonna give you a lot of answers. It's gonna give you a lot of direction, it's gonna give you a lot of guidance. Okay, so on that note, I have an amazing rest of your week. I hope you enjoyed this manifestation chat. I could literally talk about this underwater. If you have any certain questions on this, if I've referenced something and you wanna go find it, please let me know.